An Introduction to Vinyl Cutters

The world of crafting is a huge and exciting place. So huge and exciting, in fact, that it can sometimes be difficult to find your niche.

We’re here to introduce you to our favorite crafting niche: vinyl cutting.

It’s one of the most interesting emerging craft markets that’s catching on with artsy people across the world. It’s catching on so well, in fact, that there are multiple vinyl cutting home businesses starting up every day as people follow their passion and decide to make some money out of it.

We’ve compiled this beginner’s guide to vinyl cutting to get you off the ground running with your new craft hobby or business.

It’s time to get crafty…

What is Vinyl Cutting?

Vinyl cutting is the act of creating a design in a software program then sending that design through to a vinyl cutter, which will cut out your design using a blade on sheets of vinyl.

Once the vinyl cutter has done its work, you then need to weed the cut vinyl sheets — removing all the waste vinyl from the paper backed sheet — and transfer the final design onto wherever you want it to go — on a car, for instance, your walls, cards, scrapbooks, you name it!

Don’t worry — weeding and transferring are actually pretty easy once you get the hang of it.
>>> Check out our beginner’s guide to weeding and transferring

Vinyl Cutters

A vinyl cutter is nothing more than a computer controlled machine.

They often look and behave a lot like printers, but instead of having a pen reproducing your work onto printer paper, vinyl cutters use a blade to cut your design into certain materials.

The software you use to design will export your creation from your computer to the vinyl cutter, controlling the movements of the blade like it would do with a printer.

vinyl cutting for beginners

Cricut is a popular desktop vinyl cutting machine brand

Vinyl cutters are also known as craft cutters, die-cutters and plotters because the truth is, they can do far more than just cut your vinyl designs.

As well as vinyl, high quality vinyl cutters are able to cut your designs into paper, cardstock, tissue paper, reflectives, thermal transfer material and much more. Some can even emboss your designs on wood and aluminium!

You’ll see us refer to vinyl cutters as craft cutters, plotters, and even just ‘cutters’ throughout this site.

>>> Check our guide to the best vinyl cutters in 2020

What Can I Make with a Vinyl Cutter?

vinyl cutting guide

You’re likely wondering, “that’s all very well, but what’s actually the point of craft cutting — what can I make with a vinyl cutter?”

The world is really your oyster in the vinyl cutting niche.

Here’s just a few things that crafters make with their vinyl cutters:

  • Stickers and labels
  • 3D objects
  • Car wraps
  • Electronic circuits
  • Vinyl decals for laptops, smartphones and wallpaper
  • T-shirt transfers
  • Cards
  • Origami
  • Signage

Put that imagination to work!

Vinyl Cutters for Hobbyists vs. Vinyl Cutters for Business

Many readers will be considering small business ideas where they can turn their passion in to a source of income.

Let’s be clear that there are two vastly different markets when it comes to craft cutting.

There are those who enjoy the thrill of making crafts at home, the ‘hobbyists’ if you will. And there are those who need the machine for commercial purposes, and have to cater to the demands of clients and their whims.

Note: If you are interested in setting up your own vinyl crafts business, or earning a side income by doing so, then we’d highly recommend checking out our extensive blueprint: How to Launch a Successful Vinyl Cutting Business.

The landscape is remarkably similar to the sewing crafts industry, where you have amateur enthusiasts buying the best DIY sewing machines for under $200, alongside power users who need something a little more ‘industrial’ for commercial sewing.

Anybody can get started on a budget.

But the exact needs will affect the type of machine required.

What types of businesses use a vinyl cutter?

Here’s some examples:

  • Signage businesses
  • Home decor businesses
  • Custom apparel brands
  • Vehicle sticker brands and modders
  • Small craft fans

Needless to say, many of the cheaper vinyl cutting machines are designed for light users and do not offer the precise cutting, or the larger printing surface, that is required by many businesses.

But these cheap vinyl cutters are perfect for the hobbyists: they usually don’t take up too much space and are perfect for small designs. Some particularly high quality machines are able to deliver precision cuts for intricate designs.

vinyl cutting for beginners

By Wendy (CC BY-SA licence) A car sporting a cute Paul Smith-inspired vinyl wrap

Why Vinyl Cutting is Cheaper Than Ever Before

There was a time when the only people with access to commercial vinyl cutting machines were the large businesses that could afford to pay big upfront sums for the technology.

If you wanted to launch your own signage business, for instance you’d be dipping in to savings, talking to the bank — or seeking investment.

Thankfully, the advance of technology has seen huge cost savings in the production of personal vinyl cutters.

When you throw in the explosion of online craft businesses thanks to platforms like Etsy, there is huge growing demand for better machines from professionals and hobbyists alike.

Some of the companies that once specialised in commercial cutters have moved on to produce bestselling digital machines that can be purchased for under $199.

Likewise, an ‘economy’ market has emerged for professional-grade cutters — meaning we can now buy incredibly powerful equipment for as little as $600, or a mid-range machine for less than $1000.

As the internet continues to throw up opportunities for craft fans to learn, share and sell their creations, we will see prices continue to fall and mainstream cutting technology continue to improve.

Good news, indeed!

How to Choose a Good Vinyl Cutting Machine

We’ve compiled a guide to the best vinyl cutting machines in 2020 but, in the meantime, you should ask yourself some ‘filtering’ questions to find out what type of machine is the best choice for your needs.

What Size Should My Machine Cut?

One of the first things you’ll notice shopping around is that vinyl cutters come in a wide range of cutting widths: from tiny 6-inch cutters like the Sizzix Big Shot, to GraphTec’s monstrous 64-inch FC8600 machine.

vinyl cutting for beginners

The Sizzix Big Shot only cuts up to 6″ wide

The bestselling cutters offer a maximum cutting width somewhere usually between 9-12 inches, which should be perfect for hobbyists and makers of small crafts — but may prove restrictive for other users.

Somebody selling t-shirts or crafts will have a pretty good idea of what size machine they require, but if you are launching a signage business, you will likely need greater flexibility and the ability to scale up.

The best way to think of this is simply: “How bothered would I be if I couldn’t cut a graphic slightly wider than a piece of A4?”

If the answer is “Very“, then go for a bigger machine.

If the answer is “Meh“, then the bestselling Silhouette Cameo 3 or Cricut Explore Air 2 machines are probably your best option.

Don’t worry about specific models for now, we’ve reviewed them all for you in our 2020 guide.

Two important issues to remember:

  1. Machines that offer larger cutting sizes are not necessarily better machines
  2. Maximum media size and maximum cutting size are two very different things!

For example, some manufacturers offer larger cutting capacity at lower quality (often using a stepper motor instead of digital servo). This is not the right option if you need precision.

Likewise, when a machine is advertised as Cutter XYZ 24 Inches, this is usually to indicate the maximum media size (i.e. the size of your vinyl sheet) that can be fed in to the machine — not the maximum cutting size, which is often buried further down in the product specifications.

Note: Space can be an issue with vinyl cutting machines. Many of the commercial die-cutters are free-standing beasts. Please check the size specifications if you are looking to house your cutter in a tight space.

What Machines Offer The Best Quality Cuts?

The expensive ones.


It’s true.

Let’s be realistic. You are not going to achieve the highest professional standards with a machine that costs you under $200. But don’t for one second simply write off this economy market — there are still good quality machines to be found.

The best commercial vinyl cutters are a league above the colorful bundles that top the Amazon bestsellers list — but that’s OK. Because, as we know, there are two very different markets.

Generally what we are looking for, quality-wise, is reliability, decent software, and a good motor.

Some of the cheapest machines rely on stepper motors, which are mechanical and driven by physical gears. These aren’t necessarily bad, but they don’t give you the same control and precision as a digital servo motor which relies on software commands.

Great cuts are also the result of great blades. So you’ll want a machine that supports the best of them — and you’ll need to be proactive at replacing them before they blunt!

Other machines offer adjustable pinch rollers, which are useful if you are working with different materials. These allow you to change the amount of pressure applied to different materials by the blade. For instance, you’ll need more pressure on tougher materials like wood and aluminium than you would on tissue paper. Some of the newest machines are actually able to automatically adjust their pressure settings according to the materials you’re using.

Regardless of what type of cutter you go for, your expectations play a big part. Don’t expect to find miracle products at bargain prices, but don’t neglect the cheaper models if you have less complex cutting needs wither.

If you have demanding clients who are likely to request intricate designs and very tight, precise maneuverings of your machine’s blades… that’s when you need to start paying up for more advanced technology.

vinyl cutting for beginners

Macbook and iPhone decals by Slickcase (Via Facebook)

What Software Will I Need?

Most vinyl cutters comes with their own software that can be used to create basic designs, or to feed pre-existing templates and files that you’ve already created to the machine.

This is all you need to get started.

However, great cuts are born from great designs.

Many people assume that having access to the most expensive machine will dramatically improve their work, and in doing so they neglect the software where they actually create the work.

This is a big mistake.

Software is important.

The fastest way to improve your creations is to improve the design before it gets sent to the machine — i.e. in the software.

This involves practicing your design skills and making use of increasingly sophisticated software.

Three of the most popular design tools are:

Take a look at this video on how to use Adobe Illustrator to create vinyl decals, for example:

What about Photoshop?

Photoshop is great for most design work. The problem is that it relies on pixels and dots to create what is known as raster graphics. These can be of exceptionally high quality, which gives a hint as to why Photoshop is so damn popular.

It’s why, for example, we ‘Photoshop’ our holiday photos and selfies.

If you’re wondering why we don’t ‘Illustrate’ them instead, it’s because Adobe Illustrator deals with vectors instead of raster graphics.

That is, it uses lines instead of dots.

Lines speak the same language that your vinyl cutter speaks.

Our machines aren’t capable of translating dots from Photoshop in to movements of a blade. They rely on lines — vectors — to define a path.

There are methods of converting raster graphics (from Photoshop) in to vectors, but these can be pretty crude and we generally recommend you save yourself the bother.

Use vector-based software that can handle SVG (scalable vector graphics) files instead — i.e. one of the three options above.

If you are a complete beginner… forget about this section.

It’s best to first get familiar with the software that already comes with your vinyl cutter before attempting to master professional-grade software.

What Support is Out There for Vinyl Cutters?

10 years ago, the hook that many manufacturers used of ‘Free Lifetime Phone Support‘ would have made a big difference to a considerable number of buyers.

Vinyl cutters take time to master.

Indeed, for those lacking DIY smarts, some of them take time just to assemble!

Phone support is a nice fallback and we understand why some users would value it over a manufacturer that ships the machine but does a poor job of providing support.

That said, times have changed and some of the best support you are likely to receive is not from the instruction manual or the technician on the phone — it’s from your fellow craft cutting enthusiasts.

craft cutting machines

A screenshot from popular craft YouTuber Karen Kavett on craft cutting

Forums are bursting with discussion and tip trading on how to get the best results with Machines X, Y and Z.

YouTube is stacked to the rafters with outstanding videos that go above and beyond the basic requirements of showing you how to use each cutter.

If you feel like you’re going to need a lot of help getting to grips with your new machine, our advice is to stop before you purchase:

  • Go to YouTube
  • Search for your cutter of choice
  • Ask yourself, “Are there plenty of useful looking tutorials?”

If the machine is well-supported by its community, this can be worth just as much as having a company technician on the end of a phone.

What Tools Do I Need To Start Vinyl Cutting?

Before you start vinyl cutting, you’ll need a few tools to set you on the road to success.

Aside from the vinyl cutting machine itself, most of these tools are reasonably priced and — if you’re responsible with them — should last a while from a small investment.

Here’s what you’ll need:

Thankfully, some of our favorite craft cutter brands do some really generous bundle deals.

Here’s a couple of the best:

Cricut Explore Air 2 Machine Bundle

Cricut Explore Air 2, Color Candy Shop pen set, tool kit, 8 sheets of vinyl, 2 sheets of transfer paper, 4 pack of glitter heat transfer vinyl, exclusive Craft-e-Corner vinyl and heat transfer designs.

Silhouette Cameo 3 Starter Bundle

Silhouette Cameo 3 Bluetooth Cutting Machine, 24 sheets of Permanent Oracle 651 Vinyl 12″ x 12″, 24 sketch pens, 12″ x 12″ cutting mat, vinyl trimmer, ratchet adjustment tool, hook tool and premium transfer paper.


And that’s everything you need to know about vinyl cutting and vinyl cutting machines — any questions?